Niitsitapi Company

Niitsitapi Company is a Siksika Nation–based, Blackfoot-owned brand founded in 2018 by Payne Many Guns. More than a clothing company, it promotes cultural identity and resilience through apparel featuring its signature Niitsitapi (“The Real People”) branding. The company also supports Blackfoot language revitalization through educational initiatives, including the children’s book Siksika Otaawahsinnowa.